Sales Boosted with LCD Advertising Display
Mills’ school starting campaign has been Boosted with a 43 per cent increase in sale thanks to a shop display with integrated LCD screen.
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- Sun Group offers a selection of Advertising TFT Machines (Digital Signs and POP Displays) Sizes from 2.4" up to 63" LCD and Plasma Display. These digital sign monitors feature high quality LCD panels with built in speakers making them ideal for retail shelf edge, table top, and other Point of Purchase (POP) promotions.
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- Stand alone Digital Signage Least expensive solution to implement if don't require a remotely updated solution. Sun Group SUN-SG8 range of andalone devices are the perfect choice.
43 per cent up
The sales of brands like Kaviar and longing, which both have a very high market share, are up with 43 per cent during the campaign. For other displays that do not have an integrated LCD screen, the campaign boost is “only” 14 per cent.
- The stop Effect on customers are much stronger with an LCD screen, than with ordinary dislplays, explains Nina Fernandez Kvammen in Mills.
On the screen, still pictures and video clips from a current TV advertising campaign is being showed, together with delicious examples of the bring-along sandwiches made from the campaign products.
Unique
The campaign display developed by Peterson is unique in its kind. Unlike other countries, there are not many LCD screens to be seen in Norwegian shops.
- Many of our customers want television screens in the shops, but they fear the expences. Our solutions is cheaper, since the customers only buy the display, as usual. The LCD screen can be rented from us for a short period of time, like a monthr, says Kai Kristiansen in Peterson Packagaing, Display.
All information being showed in the screenshot is stored on a computer chip, programmed by the Peterson companion company, Display Technology.
- The shop attendants only need to plug in the power chord, there are no other two push buttons.
LCD Display
